Digital transformation has been the big technology story of the 2020s, typically focused today on the enablement of better products, services, experience, or business models. According to IDC, global spending on digital transformation is predicted to reach a staggering $6.8 trillion by 2023, as the trend is not expected to slow down anytime soon. However, digitalization has done more than simply increase technology adoption, such as also sparking the perfect environment for technological innovation.
While companies began looking for technology that could add ease and optimization to their daily processes, since the start of the pandemic, demand for technological innovation rose 46.7 percent amongst organizations in all industries. So, businesses began to push the limits of what technology is and can do. Rapidly, new devices and applications started hitting the market, as businesses greatly enhanced aspects of their companies, such as vast improvements in communications technology.
For example, technological innovation has given way to a new type of business communication, known as unified communications. This term, also known as “UC,” describes not only how businesses connect different communication systems for the digital workforce but collaboration tools too. UC helps ensure a higher level of interaction throughout a remote workforce, breaking down the silos between enterprise teams and allowing all employees to access the same system, regardless of location.
More innovation, just like unified communications, is happening at a swift pace thanks to a rise in collaboration between businesses, which was also spurred by the growth of digital transformation. Some 77 percent of companies see partnership development as central to their growth and strategy, and in today’s highly specialized world, finding the right partner can open up a new world of possibilities.
Increasingly, more companies are beginning to search for a partnership where both companies can prosper from the collaboration in hopes of creating the next big device or application that they can showcase to consumers and competitors alike.
This week, Ribbon Communications Inc., a global provider of real time communications software and IP Optical networking solutions to service providers, enterprises, and critical infrastructure sectors, announced that it will be demonstrating key solutions at the Channel Partners Conference & Expo, April 11-14, in Las Vegas.
Ribbon will be demonstrating its carrier-grade solutions that enable migrations to Microsoft Teams, Zoom Phone, and other leading cloud UC services globally. Additionally, Ribbon will highlight its ability to migrate and protect some of the world’s largest contact center deployments. Ribbon’s Session Border Controllers (SBCs) provide contact centers with multiple layers of security, including against advanced denial-of-service attacks, which have become a major concern for contact centers.
“Hybrid work is completely changing the basic tenets of business communications, and that will be on full display during this year’s Channel Partners Conference,” said Dave Hogan, Vice President Growth Segments at Ribbon. “Across the globe, Ribbon’s channel partners are helping businesses facilitate the transition to hybrid work environments by making it easier for organizations to securely migrate to cloud-based communications for unified communications (UC) and contact centers.”
In addition, Ribbon will highlight its Analytics solutions, which provide an enterprise-wide view of network performance and threats. As the number and sophistication of attacks on communications systems rise, Ribbon offers advanced protection from fraud and robocalls via its Voice Threat Prevention portfolio.
Ribbon is working with large Systems Integrators and Channel Partners in every global region to deliver these solutions, including Infosys, TD Synnex, and Westcon Comstor.
Infosys, a global leader in next-generation digital services and consulting, recently announced that the two companies are collaborating to deliver an integrated IT Managed Services offering to global enterprises. The integrated solution, which enables global enterprises to seamlessly migrate from legacy on-premise PBX communications systems to Microsoft Teams Phone System Direct Routing, has already been deployed by one of the world’s largest automobile brands as part of their worldwide communications upgrade.
As for TD Synnex, a Fortune 200 corporation and a leading provider of a comprehensive range of distribution, logistics, and integration services for the technology industry, they add support for a wide range of enterprises into the Caribbean and Latin America (CALA). TD Synnex is reselling Ribbon’s Cloud and Edge portfolio of products. In addition to Ribbon’s Microsoft-certified SBCs, the portfolio includes analytics, media gateways, policy and routing capabilities, and an advanced application server platform.
Finally, Westcon-Comstor, a global technology provider and specialist distributor, and Ribbon recently expanded its distribution agreement to expand beyond covering Australia and New Zealand (ANZ) to several additional countries in the Asia-Pacific (APAC) region, including Hong Kong, India, Indonesia, Japan, Malaysia, the Philippines, the PRC, Singapore, South Korea, Taiwan, Thailand, and Vietnam.
“We are working closely with our channel partners to help our customers across all industries, especially in regulated sectors like financial services and health care transition, and secure their communications environments,” Hogan added. “Our partners are experts at delivering enterprise-wide voice, security and analytics solutions to national and multinational organizations, allowing them to gradually and seamlessly migrate legacy assets to secure cloud-based communications technology.”
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