Engagement is reflected in employee attitude. It tends to increase genuine interest in performing their jobs and dedication, while driving them to be extraordinarily productive and hitting company goals. Engagement levels have become a critical piece of the puzzle for businesses today, not just with their consumers but with their employees.
According to a report done by The Workplace Research Foundation, it was found that employees who are engaged are 38% more likely to have above-average productivity and that highly engaged teams show 21% greater profitability.
Well into the current age of remote work and technology, enterprises are now struggling with keeping their mobile workforces engaged and aligned with their business goals. Managing employees in different locations makes it challenging for enterprises to enhance worker engagement through traditional methods.
Unfortunately, because of the increased difficulty, many employers today neglect the importance of employee engagement, leading to decreased productivity, poor customer relations, and higher turnover. Sixty-two percent of all workers today say leadership does not prioritize building culture while leveraging remote work.
Because of this, CEOs are now prioritizing finding a solution to the problem of digital engagement. For many companies today, the answer to their engagement problem comes not in the form of numerous devices and applications but in the form of a modern Intranet, which can handle and optimize the vast array of technologies now leveraged by enterprises.
Modern Intranet is vastly different from the traditional Intranet of the 1990s, which typically leveraged on-premises software solutions that were costly to maintain. Modern-day Intranets are more adeptly designed to handle the needs of businesses in the digital age, emphasizing access to information, communication and collaboration, and employee personalization.
Modern Intranets are growing in popularity swiftly, with the Intranet Software Market projected to reach $36.89 billion by 2027. Intranets’ ability to harness the modern world’s connectivity and include social features, collaboration tools, and project management capabilities has helped their rapid growth. Since all these can aid enterprises in driving employee engagement and fostering a better workplace culture, organizations now understand that a modern Intranet solution will be crucial to improving employee engagement in the digital age.
This was the topic of discussion in an Eleviant Webinar, Enhancing Employee Engagement through a Modern Employee Intranet. The webinar was hosted by Raul Guerra, Regional Director of Sales at Eleviant, as he was joined by guest Christopher O’Day, Director of Marketing, Branding, and Writing at LGA, LLP. The two conversed about modern Intranet solutions, emphasizing the PeopleOne Intranet solution.
“This is a challenge that many organizations are facing today. We are all looking for the best way to keep our most important assets, which is our people, engaged and feeling like they’re part of the mission and part of the understood business values and goals of the organization,” said Guerra. “We want to maintain that robust and high-performing culture that many organizations experienced before the pandemic. The pandemic placed many organizations with new challenges for having a well-communicated organization. And that’s what we want to try and talk about today. “
O’Day discussed what led his enterprise to adopt and implement the modern Intranet solution.
“It’s great to have something like the Intranet. Since we have people all over the country, people in Georgia, people down in Washington DC, it’s somewhere where everyone can see the same message and have that kind of a digital bulletin board,” said O’Day. “We were sending way too many emails. We needed to cut that down. We also needed a place where, as we grow, people can digest things at their own time and interact, and now we have that one meeting place for our firm.”
He continued, talking about the benefits and use cases of the Intranet solution within their firm.
“We implemented something called the 33 fundamentals of LGA and, each week, we dedicate it to a different fundamental. The way that we use our Intranet is that a member of the firm, usually from leadership each week, will write what the fundamental means to them,” said O’Day. “We had a post this week on our Intranet, under the news item where I believe one of our partners or directors wrote about what ‘always do right’ means to them. They often interject a story, and we have someone on our team that does videos for when he has the fundamentals of the week. It gives people the time to read it on their own, they interact, and people can like and comment on it. Each week, since there’s a new fundamental, we focus on people having something to look forward to, and it’s always fresh.”
“We have set up likes and comments to allow people to interact,” stated O’Day. “We also have a schedule of when we want to get things out. We want new stuff weekly. We don’t want things to be stale, since we want this to be a hub that staff interacts with; they need to see new content.”
“In our mobile app Intranet, we use push notifications for birthdays and other news items. Today, for instance, I got a push notification reminding me it was one of my longtime colleague’s birthdays. I would’ve forgotten about it if I didn’t get that push notification,” said O’Day. “Also, say if someone went the extra mile for you, stayed late, worked on a project, or did something great for a client, you can write them up and comment on it, and then everyone across your organization can access it. They can like it and comment on it, so it just helps give some more appreciation for the people who deserve it.”
Finally, the two wrapped up the webinar by discussing how much of a difference the modern Intranet solution has made at LGA.
“It’s been great for us, our firm culture, all the things we’re doing, all the important news items. People can come and see it, feel a bit of comradery, and then digest it on their own time,” said O’Day. “We have people in other states during tax season, with people working interesting hours. They can consume it in their own time. They can see the firm’s actions and get a little more connection. It’s just another great touch point where people can see the things in the firm, be reminded, and have a little connection.”
To watch the full discussion, click here.
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