Photographers and graphic designers use Photoshop. Video editors and online content creators use programs like Adobe Premiere Pro. Marketing teams utilize tools such as HubSpot, Semrush and Google Search Console. These are all safe statements to make, given each example’s prevalence and the competitive edge these respective fields seek in today’s markets.
That said (while shelving my own professional bias here as an Editor for Future of Work), a super common resource used by droves of online content writers and editors?
Grammarly.
With Grammarly, writers are capable of generating great and – this is very important – simplified content that is bold, concise, and free from errors. Since 2009, writers have utilized Grammarly to get confidence-boosting writing suggestions for emails, social media posts, and myriad documents and content-heavy projects. Grammarly analyzes grammar, of course, but also micro-level spelling nuances, a piece’s style and tone, and much more to unblock writers’ and editors’ paths, so to speak, in favor of easy-to-follow steps that lead to greater productivity. I happen to use Grammarly almost daily, but again I’m shelving my experience in favor of more general consensuses.
And now, Grammarly has clambered aboard the generative AI hype train with its new AI-powered assistant:
GrammarlyGO.
As longtime YouTube personality Philip DeFranco – a creator who’s watched countless “next-best apps” rise and fall for more than 17 years – has said, “GrammarlyGO provides personalized generative AI communication assistance that accelerates writers’ goals and unlocks creativity.” GrammarlyGO users can customize their preferred styles of communication (i.e. casual, neutral or formal, as well as the tone to be conveyed) and, with simple prompting, GrammarlyGO gets the juices flowing.
As a representative from Grammarly wrote, “GrammarlyGO brings the power of today’s AI to the trusted Grammarly experience.”
More specifically, and according to Rahul Roy-Chowdhury, Grammarly’s Global Head of Product, “Grammarly is delivering an AI-enabled communication assistant focused on helping people and businesses overcome the real challenges they face every day. Now, we enter a new phase in our vision to support every customer across every stage of communication, going past revision into conception and composition made possible with generative AI—all while maintaining our high standards of quality, privacy, and security.”
So if you’re reading this and you (or someone you know or work with) is a writer of virtually any form of content, GrammarlyGO is a great, next-gen smart tool (backed by OpenAI’s GPT-3-derived API) for delivering more value in writing.
GrammarlyGO will be available at no additional cost as part of the Grammarly service. Soon, select markets can also avail its other paid Premium, Business, Education and Developer plans.
A full comparison of Grammarly’s plans can be found
here.
Edited by
Greg Tavarez
