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Asana's AI Innovations Unlock New Potential


We are in an age – a young age. at that – of progress characterized by the partnership between humans and AI. The potential for collaboration between us and AI holds the promise of achieving feats previously considered unattainable. For example, this duo has the potential to redefine the boundaries of human accomplishments, leading to breakthroughs in various fields, from science and technology to business and healthcare. 

Don’t get too excited, though; there is one significant obstacle that prevents us from getting the most out of AI. Many leaders and organizations lack the essential tools and strategies required to make use of AI at its full potential. This discrepancy in access to AI tools and know-how underscores the urgency of addressing this gap in AI literacy.

To help leaders steer their organizations toward reaching goals and driving outcomes faster, Asana, an enterprise work management solution, announced new AI capabilities that drive greater clarity, impact and scale for executives, departments and entire organizations.

Asana's latest AI features are geared toward enhancing the efficiency of entire organizations, catering to the needs of individuals, departments and leaders. These capabilities assist various professionals, including marketing executives seeking clarity in annual planning, operations leaders aiming to scale strategic initiatives across departments, and IT executives interested in a secure and transparent enterprise-grade platform for work management.

These innovations are designed to enhance impact and clarity in various aspects of project management. New features such as Smart Fields, Smart Editor and Smart Summaries aim to streamline project organization, improve communication and highlight key action items. Soon, Smart Workflows and Smart Digests are expected to further optimize project management by simplifying instructions and tracking updates.

In terms of driving clarity and accountability, winter 2023 will bring Smart Status and Smart Answers to the table, enabling quicker and more comprehensive status updates, as well as the ability to seek project insights through natural language queries. By the summer of 2024, Smart Goals will facilitate the creation of more effective objectives, while Smart Planning and Smart Workload will help visualize outcomes and monitor team resources more efficiently.

As for scaling operations, Asana plans to introduce Smart Search, allowing users to access relevant information through natural language queries. Asana's AI Technology Partner network, AI Channel Partner network, and enterprise security measures ensure that AI technologies are integrated, implemented and controlled securely and ethically within the enterprise context.

“With our new AI capabilities – powered by Asana’s Work Graph – our customers can now harness AI at work to drive greater clarity and accountability and maximize impact at scale,” said Dustin Moskovitz, Asana CEO. “Asana brings AI and human innovation together to help leaders understand how work gets done within their organizations in real-time and find ways to work more efficiently.”

Asana's new AI capabilities will allow enterprises worldwide to work smarter and achieve faster outcomes.

Edited by Alex Passett
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