Consumer analytics startup BlastPoint recently announced that it has surpassed $8 million in funding with a recent infusion of cash by fintech investor Curql. In the announcement, BlastPoint noted that it plans to use the capital to accelerate the development of its personalizable and accurate customer insights solution, empowering businesses across highly regulated industries — including utilities, financial institutions, automotive, insurance, and more — to optimize customer engagement, surpass benchmarks, generate revenue and achieve growth.
“Building on our success in the utility market, BlastPoint is expanding to help financial institutions grow revenue and retain customers with customized data that is accessible and usable on a day-to-day basis,” said Alison Alvarez, BlastPoint's co-founder and CEO. “Since our inception, BlastPoint continues raising the bar to deliver an AI platform that transforms customer data into meaningful insights that drive actions and deliver tangible business results.”
BlastPoint has shown significant signs of growth in the last few years. The company reported 50% headcount growth in 2023, including key hires of data scientists, engineering and operations personnel, and has experienced three times year-over-year revenue growth as of September 2023 with record increase in profits over the past three years. It also received several industry accolades: it was nominated for Pgh Startup Community Awards 2023 Startup of the Year and Hackernoon’s 2023 Top 20 Startup of the Year; and it was the winner of StartUs Insights: 2022 Top Customer Relationship Management Solutions for Energy Companies.
Using the funds raised, BlastPoint says it plans to boost customer intelligence across industries through product enhancements, research and strategic market expansion. This includes the introduction of BlastPoint Foundations to democratize data-driven decision-making by making insights accessible to clients with diverse financial availabilities and reinforcing BlastPoint’s dedication to inclusivity.
“Leveraging artificial intelligence in a way that’s secure, accessible, and helps credit unions dramatically increase efficiency is incredibly exciting to us,” said Curql Collective's president and CEO Nick Evens. “BlastPoint impresses us with technology that helps credit unions better understand member data, predict behavior, and ultimately become more member-focused organizations.”
Edited by
Alex Passett
