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Fountain Launches Suite of Products to Revolutionize Frontline Workforce Management


Fountain, an enterprise platform for managing frontline workers, introduced a suite of innovative products designed to enhance the hiring, management, and retention of frontline employees. The new offerings — Fountain Assist, Fountain I-9 Center, Fountain Reach, and Fountain Communicate —  were created in a bid to streamline the employment process and to help improve the overall experience for both companies and their frontline staff.

Today’s labor market includes a high number of frontline workers looking for job mobility. Companies are faced with significant challenges if they want to attract and retain talent. Nearly 70% of the global workforce is frontline roles and with millions of job openings, the competition they face is fierce. Tech-savvy Gen Z workers also vying for those positions heightened the need for modern, efficient hiring and management solutions.

The new products that Fountain is offering addresses these challenges with advanced technology and strategic insights:

  1. Fountain Assist: Utilizes AI and automation to deliver qualified candidates swiftly, allowing businesses to start using the tool within a day and focus on growth without lengthy integrations.
  2. Fountain Reach: Expands recruitment efforts beyond traditional job boards, tapping into social media and search engines to uncover hidden talent.
  3. Fountain I-9 Center: Enhances the accuracy and speed of validating I-9 and W-4 forms using OCR technology and a mobile-friendly interface.
  4. Fountain Communicate: Facilitates dynamic engagement with past, present, and future employees through targeted communication campaigns.

“The need for a modern, easy-to-use solution for better managing the frontline workforce is evident across economies and industries. These latest products from Fountain — Assist, Reach, I-9 Center, and Communicate — were designed to meet the needs of companies hiring frontline workers at scale, while enabling them to find and retain the best talent to build their business,” said Sean Behr, CEO, Fountain.

Early users in logistics, healthcare, and retail are seeing big improvements. For example, a global e-commerce company using Fountain Assist cut interview no-shows by 100% in just two weeks. A major US grocery retailer tripled its number of job applicants. Another company using Fountain Reach saw a 150% increase in highly qualified applicants in just over a month.

“At Fountain, we've helped hundreds of companies hire millions of workers across the globe, and we're thrilled to leverage our frontline expertise and expand our products to help businesses onboard talent quickly, engage with their teams effectively, and ultimately reduce turnover,” said Behr.

Edited by Greg Tavarez
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